Presentation Strategy and Preparation
Winning projects depends in large measure on the persuasiveness and delivery of the competitive presentation. This is widely true for architecture firms, and increasingly true for construction companies.
Many companies are effective in overall business development efforts, but fall short in the competitive interview. When advising firms in preparation for interviews, we work on the message and the delivery.
The Message
Many presentations make the fundamental mistake of addressing the wrong subject areas. We work with our clients to emphasize topics that matter to their potential clients, and at the same time differentiate their firm from competitors.
We also use proprietary tools to organize presentation topics in the right sequence, in order to sell most effectively in an oral presentation.
The Delivery
After clarifying the message content, we prepare presentation teams for the competitive interview.
Our coaching helps presenters articulate their messages clearly and succinctly, and gives them tools for delivering their portion of the presentation with greatest persuasiveness.
"Saskia has an amazing ability to understand a project's complexity--design issues, politics, competition--and what it will take to capture the project. It’s amazing that it takes her only a few hours to gather all this in, and then advise you how to structure your proposal or interview. She will script your presentation, advise you on the format–-which images to use, how to deliver the message, the timing, what to do with your hands and even how to arrange the room.
She is available, passionate about helping you win, and can assist you in synthesizing a tailored, polished presentation in the space of a few days. She is a bright mind, a savvy marketer, and a superb choreographer. Her services are the best value for your marketing dollar."
Aditya Advani
Principal
Royston Hanamoto Alley & Abey